Adidas House Party

Now we all love that T-Mobile advert with people getting down at the train station but another commercial that has grabbed my eye is the Adidas house party. The three striped brand is celebrating 60 years in the business by throwing a huge house party and inviting celebs such as David Beckham, Estelle, Russell Simmons, Kevin Garnett, Missy Elliott, Katy Perry, The Ting Tings and skate boarder Mark Gonzales. Performing at the event are Norwegian hip hop band, Madcon with their hit single, Beggin. I really love the pop cultural references in the ad such as the graffiti, kids on skate boards and also on motorbikes. The ad is directed by Nima Nourizade who has made music videoa for Lily Allen and Mark Ronson. The advantage to Adidas not being as huge as Nike is that they hold a sense of allure and individuality. This gives them a sense of coolness that Nike could never match hence their strong affiliation with hip hop. The concert where Run DMC got everyone in the crowd to wave their Adidas sneaker in the air is legendary.

Check out the prologue of the advert below where we see the celebs being invited to the jam.

This scene below is where Kevin Garnett is challenged in a card game - the break dancing scene at the end is wicked.

It does make me wonder where creative agencies will go next with their concepts, they seem to be pushing the boundaries a lot and coming up with amazing stuff like the Virgin advert that never fails to blow me away every time I see it - which I wrote about here. Combine that to the T-Mobile ad that always makes me smile and the glamorous Marks and Spencer ones and adverts have become a lot of fun to watch. Spot al the celebs in the adverts and let me know if I have missed anyone out.

The Ting Tings

R&B and hip hop is the sort of music I like and occasionally I indulge my appetite for pop music. When I was in States last year there was one pop tune that was continuously bandied about in films, TV shows and on the radio. Shut Up and Let Me Go by The Ting Tings. With the slick production accompanied by a strong guitar vibe I quickly assumed that they were an American act. I was totally floored to find out that Jules de Martino and Katie White are British. Manchester born, Katie is described as being brassy, funny and bold and the type of lass who says it as she sees it. Her partner in crime, Jules is an mellow and cool Cumbrian. The duo have been working together for four years and are united in their crusade to rock the foundations of pop music. They are based at The Mill which is an artist community based in Salford; funnily enough both of them were in different groups when they first met which split. With Jules on the drums and Katie on vocals it is no surprise that The Ting Tings have been compared to The White Stripes.

Their first single, That's Not My Name went straight in at number one last May along with their album titled We Started Nothing. Other catchy tunes followed such as Fruit Machine and the infamous Shut Up and Let Me Go which was used for an iPod commerical here. Now The Ting Tings are being accosted with awards left, right and centre such as the Brit Awards, NME Awards and the XFM Awards. So what better way to celebrate such a fantastic year by jetting off on a world tour. Today the Ting Tings kicked off their first leg of a four month tour where they will visit Australia, Hong Kong, Japan, the US and the UK. Wow that's got me tingling all over.